RSJoomla! Blog - RSMail!

The new RSMail! revision comes with new features - error report, unsubscribers view and improvements for the template manager, subscribers view and bounce emails.

1. Improved the "Templates" manager

The “Templates" manager has been improved.
Starting with RSMail! rev. 10, when creating a new template, you can add the newsletter text version and the HTML version, using a WYSIWYG editor.

We have included in RSMail! rev. 9 the bounce email handling feature, since it’s the most requested on the RSMail! feedback and the ability to create newsletters directly from K2 articles.

1. Bounce email handling:

This marketing term refers to email deliverability rate and it's an indicator of your newsletter campaign success.
The bounce email shows the rate of undeliverable emails because of the server or software issues and wrong user addresses.
Basically, this percent reveals how many of your subscribers have received your emails.

e.g. A bounce rate equal with 0% indicates a 100% deliverability rate.

RSMail! revision 4 has been released. We have added a few important features to the new version including:

• The possibility to add multiple articles to the message
• You can now customize the Unsubscribe link
• You can ask people that subscribe to confirm their e-mail address

 

Your boss is not pleased with the marketing reports from the last month and gave you a new task: to increase the website conversion rate...

To get the visitors attention, you decide to start an email campaign and schedule a monthly newsletter for your subscribers.

You have written the perfect newsletter, with effective calls to action, but the deadline given by your boss expires in 15 minutes because you have wasted precious time finding a good newsletter extension and you haven't found yet one to rely on.

Moreover, now you need one that's easy to configure, that won't require any HTML knowledge or time to learn before sending emails.
Finally, you find RSMail! and you decide to use it for the new email campaign.